The Premier Brand Blog
Find the secret sauce inside your brand.
Build a brand that attracts, converts, and keeps your customers coming back!
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Branding | Marketing | Entrepreneurship | Creativity | Customer Journey | Tech Tips
How to Maximize Your Brand
Enhance your extablished brand with strategic refinements in messaging, visuals, and engagement to elevate your impact.
Fine-Tuning Your Brand for High Impact
To maintain excellence, keep your brand ahead of the competition with advanced strategies, trendsetting tactics, and continuous innovation.
When Your Branding Needs a Boost
Elevate your brand with our fine-tuned messaging, consistent visuals, and deeper audience engagement for maximum impact.
How to Fix Your Brand - Real Advice
Unlock your brand's potential with strategic tweaks that refine messaging, visuals, and engagement for stronger results.
10 Fresh Content Ideas for April
April is a season of renewal and growth. As we enter spring, it’s yet another great opportunity to engage with your community and share your branded content through challenges, events, and shared experiences.
Highlight Your Brand with Our Must-Try Content Ideas for Women Entrepreneurs!
Boost your brand this March with engaging content ideas for women entrepreneurs. Celebrate, connect, and grow with our expert tips. #WomenInBusiness
21 Festive Email Ideas to Rock Your December Marketing Campaigns
Elevate your December marketing campaigns with our 21 festive email ideas. From sharing your plans for the upcoming year to offering exclusive bonuses, express gratitude and engage your audience creatively. Explore tips to boost email open rates and enhance engagement. Make this holiday season unforgettable, and start off the new year with a bang.
The Empathy Advantage: How Brand Values Create Customer Connections
Discover how your company’s moral compass can elevate its identity, forge unbreakable connections with customers, and leave a lasting legacy in a fiercely competitive market by defining — and living — your company’s values. Read now ›
Why You Should Hire a Branding Professional… and When You Shouldn’t.
Every brand has both functional and emotional benefits, which can lead to whether a customer chooses your product or another. Learn how to identify and leverage yours.
Why is the Use of Color Important in Branding?
If you’re an entrepreneur or business owner navigating the expansive world of branding and marketing, then you are going to want to keep reading as we explore the magic of color and how color can be the silent ambassador of your brand. We will also explore the psychology behind color and how to choose the right palette for your brand.
Do Your Branded Customer Touchpoints Have a Negative or Positive Impact?
Investing in consistent customer touchpoints that amplify your brand is crucial to building a strong brand that customers will love and keep coming back to.
Let’s talk about sex, um, I mean stress
Yes, another article about managing stress. But give it a read, I’m sharing things I’ve tried that actually work for me, and a few I’m looking into. As a creative director, my days are jam packed so managing my stress is a constant exercise.
Brand Benefits: What are they and how to find yours
Every brand has both functional and emotional benefits, which can lead to whether a customer chooses your product or another. Learn how to identify and leverage yours.
Five Reasons Branded Photography & Video is Critical to Your Business
When you think of your company’s brand, what comes to mind? It’s probably your logo, color palette, and typography. Why? Because these things are visual representations of your brand.
12 Inspiring Quotes Every Entrepreneur Needs
We have a fun post this week to inspire my fellow creatives and entrepreneurs. These are some favorites from over the years.